ITS Course “Higher technician for events and entertainment organization in cruise industry
Planned location Taranto Biennium 2024-2026
Territorial declination: ational figure “9.1.4 Higher technician for the management of guest support services”
Context
the year 2023 on the cruise front closed with 13.79 million passengers and over 4,900 ship calls in 61 Italian ports. Puglia is confirmed as the Adriatic “queen”, absorbing 6.6% of passenger movements and 7.2% of national calls. The port of Taranto, in particular, was recognized as the best cruise ship destination of 2022. The stopover bookings by 9 companies for the year 2024 testify to the growing attention by cruise lines – including the luxury sector – to the port of Taranto, a state-of-the-art passenger port and an ideal access point for discovering the attractions of the city and surrounding areas.
The trend towards the expansion of tourist activities related to ports and cruises and the presence of a company that promotes itself in a new and evocative territory, such as that of Taranto, translate into an important need for professionalism. The objective of this ITS course “Higher Technician for Events and Entertainment organization in Cruise Industry” is to train personnel who can work in the field of cruise ship crews with the levels of professionalism necessary to guarantee support for the organization of television and institutional events, fashion shows, conventions and in general of all those forms of entertainment organized on board the ship through the use of technological and digital tools for the management of video, audio, digital formats, etc.
Professional profile
the ITS course “Higher technician for the organization of events and entertainment in the cruise industry” is carried out by the IOTA Foundation in close synergy with the Costa Cruises shipping company. This is a path that responds to the need expressed by the cruise company for human resources capable of managing the technical and digital management aspects related to the entertainment activities that take place on board the ship. Hospitality on structures of excellence, such as cruise ships, also requires specialized knowledge on the best use of technical and digital equipment useful for guaranteeing the different forms of entertainment on board the ship.
In the first year of the course, the profile will develop the technical and transversal skills to be able to exercise the role on board the ship, while in the second year participants will be able to opt for a specialization in the “Broadcasting” Profile, which contributes to the correct maintenance and operation of the on-board television system for guests and crew, and organizes television programming, or in the “Theatre” Profile, in charge of making spectacular the entertainment related to the theatrical activities that take place on board the ship, both through the use of sound-related and lighting equipment.
Skills
The ITS course is carried out in partnership with Costa Crociere Spa and aims to provide the skills to:
- take on operational roles “on board”, know the context of life on board and the organization of the entertainment team
- operate in compliance with the safety of personnel and the ship according to international standards
- develop linguistic and intercultural competence in order to allow an autonomous and effective approach to different relational contexts
- develop soft skills with particular attention to effective communication in interpersonal interactions, teambuilding and communication aspects related to the professional context
- use the digital and analogue technical systems involved in in-flight entertainment
- coordinate with the other departments of the ship for the management of the daily activities of entertainment on board and in the creation of content
- deal with different multimedia formats (video, audio, images)
Although operating mainly in favor of cruise operators, the student leaving the course will also be able to work in other activities that carry out services for tourism:
- large hotel and hospitality complexes that run entertainment activities
- various types of tour operators who deal with tourism communication
- theatres and concert halls
- audiovisual production
- events industry
- post-production studies
- independent music production
- education system specialized in the field of audio and audio-video production
- game and application production
- radio and tv stations
- online streaming platforms
- producers of digital content (such as podcasts, online videos, webinars, etc.).
The course lasts 2000 hours in total, distributed over two years and divided as follows:
– 1200 hours dedicated to classroom laboratory teaching, case studies in the laboratory and/or in work contexts, seminar activities, educational and study visits, project work;
-800 hours of internship activities in work contexts.
The daily timetable will be determined on the basis of the operational program and may vary from 5 to 8 hours.
Attendance is mandatory for at least 80% of the training activities, under penalty of exclusion from the final exam which will be held in accordance with the methods established by the Ministry of Education.
At the end of the course, by passing the final exam, the DIPLOMA OF HIGHER TECHNICIAN issued by the Ministry of Education and Merit is obtained, corresponding to the 5th LEVEL of the European Qualifications Framework for Lifelong Learning (EQF), pursuant to art. 8, paragraph 1, of the Prime Ministerial Decree of 25 January 2008.
Where the requirements are met, and in relation to the specificity of the study program, students will acquire the skills aimed at taking the exam tests for the following certifications:
Certifications for the use of specific sector software
Foreign language certifications according to the levels of the CEFR (Common European Framework of Reference for Languages)
Certifications relating to safety in the workplace